Ask me about:

General
Personal
Web Design
Logo Design

General

Where are you located?

I’m proud to live and work in Cleveland, Ohio. I can be found spending the vast majority of my time behind the keys (of a computer) in my tiny studio in Ohio City—it’s where the design magic happens.

How much do you charge?

I’m not trying to beat around the bush (I promise!), but this depends on a lot of things: the type of project, how quickly you’d like it done, and the amount of time I’ll need to put into it to get the great results you’re expecting.

Interested in getting pricing information? Give me a little information about your next project, and I’ll be glad to provide a custom-tailored quote.

Do you do all of the design/development work yourself?

I sure do! Over the years, I’ve been constantly revamping my skills and trying to better myself as a designer, developer, and active member of the design community. My philosophy is that if it’s not a service I can provide to you myself, then it’s not something that I’ll offer my clients. However, I’d be glad to provide you with suggestions if you’re seeking a skill outside of my capabilities!

Will you ever outsource my project to another designer/developer?

Never! You’re hiring me because you (hopefully!) think I’m the best person to get the job done, so I firmly believe that I should be the one working with you from project concept to completion.

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Personal

What is your design and development background?

I started getting my feet wet with web development in my pre-high school days, when Geocities was around and passing out free websites. I would tinker with HTML, and I “developed” countless websites about cats, dogs, and horses (I’ve been an animal lover since birth).

Since then, I’ve taken a few web development classes, I’ve done countless self-learning exercises, and I’ve put in my volunteer time, passing out a handful of free websites to get some good practice. During those years, I’ve gotten pretty darn good at HTML and CSS; basic jQuery, Javascript, and PHP; and building custom websites with WordPress.

I’ve also always been a self-proclaimed artist—I’ve been drawing since I was first able to hold a crayon. I devoured art classes and spent many free moments honing my painting and drawing skills throughout high school, until I learned about the field of graphic design. I was intrigued and had never imagined combining the two things I loved most—art and technology. Suddenly, I had a new hobby.

A hobby that I decided I would make my career.

After taking a vocational multimedia program during high school, a two year program at Lorain County Community College, a variety of design-related courses at Cleveland State University, a whole lot of freelance design projects, and three professional web/graphic design positions—I feel confident tackling just about any project that comes my way!

To learn more about my professional experience and educational background, feel free to take a peek at my LinkedIn page.

Do you specialize in any design areas?

I think the design areas that I’m the best at are the ones that I enjoy the most. The projects I have the most fun with are logo/identity design, email marketing blasts, and—without a doubt—web design.

Do you do this full-time?

Yep! After a few years at professional office-y jobs where I was stuck at a desk with a serious 9-5 regime, I was ready to take a stab at life as a freelancer. I’ve been a full-timer since April of 2011, but I’ve been doing part-time freelance gigs since I was in college.

What’s your favorite thing about what you do?

I love bringing things to life for people: putting what may be difficult for them to see or verbalize onto paper or the computer screen.

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Web Design

What kind of website services do you offer?

I offer three different types of websites:

Static Website – A static website is good for delivering information, usually just copy and images, and it doesn’t have too many bells and whistles. Static websites aren’t built on a content management system (more on that in the next paragraph), meaning that it won’t be easy for you, the client, to update your website’s content. If you need to make changes to your static website in the future, you’ll likely need to hire a web developer (yours truly, I hope!) to whip up some coding magic.

Dynamic Website A dynamic website is built on a content management system (CMS), and is usually a bit more fully-functioning than a plain ‘ole static website. With a CMS, your content can be ever-changing (good for search engines!), and can be easily updated without the aid of a web developer. Things like event listing systems, interactive contact forms, calendars, and blogs are all great features of websites built on a CMS.

E-commerce Website An e-commerce website is very much like a dynamic website built on a CMS, the only real difference is that you’ll be able to sell things! With an e-commerce site, I’ll set up a payment terminal (usually using something like PayPal or Google Checkout), configure your tax and shipping info, and create an easy way for you to constantly add and update your store’s items, review your orders, and determine your inventory.

So, what kind of website do I need?

This question depends a lot on what you’re hoping to accomplish with your website. Are you just looking for a place on the web to list some information about your business that you don’t expect will change frequently? Or, are you looking for a more complex website, with a place to schedule appointments, have a calendar to list your upcoming events, to blog, or to have a contact form for you prospects to reach you? If you answered the latter, a dynamic website built on a CMS is surely the way to go.

Still unsure? That’s okay! We’ll figure it out together based on your answers to the web design questionnaire and our first meeting. Contact me today to get started!

How much is this going to cost me?

The cost of a website depends largely on the type of site you want, and what exactly you plan to do with it. Contact me and I’ll be happy to put together a free quote based on what you’re looking for!

How long will it take you to finish my website?

Depending on how complex your project is, it generally takes between three to eight weeks to complete a website from the very start of the project to the finish.

If you need something done quicker, just let me know. Depending on my availability, I’ll do whatever I can to make special arrangements for your project!

Are there any hidden costs? What all will I be charged for?

Absolutely not! There are zero hidden costs; you will be quoted for the entire project before I ever begin working on your website. The only unexpected costs that I wouldn’t be able to quote are project additions that you present to me after I start working. These will be quoted separately, and in addition to the original quote.

The major expenses that go along with being a website owner can be broken down into four areas:

Domain Registration  You’ll have to pay for the registration of your domain name, which is the address that people will use to access your website (for example, www.blazdesign.com is my domain name). The cost to register a domain name ranges from around $8.00 to $40.00 per year. A domain name can be registered for just one year, all the way up to about ten years at a time.

You can either purchase the domain name yourself, or I’ll gladly buy it on your behalf (at no extra cost!) and then just add the purchase to your final invoice.

Design and Development – This is the one time fee that I’ll charge to get your website up and running. After your site is finished, it’s all yours! I don’t charge any monthly or annual fees on your website itself.

Hosting Once your website has been created, you’ll need hosting for it. Hosting is essentially rented space on a computer that’s always securely connected to the internet. Price of hosting varies depending on the size of your website, the amount of web traffic your website sees, among other factors.

You’re welcome to secure your own web hosting from one of the various providers across the web, or I’ll be happy to provide some recommendations to you based on my experience.

Maintenance – If your website isn’t built on a content management system (CMS) and you need an update to your content, you’ll likely need to hire a web developer (hopefully me!) to make any necessary changes. I charge a base hourly rate for simple updates, but for larger modifications I’ll put together a quote for the work so there won’t be any surprises!

In general, most clients with a static website find that they need to make changes maybe only once or twice a year.

Do you create my website’s content for me?

Nope, I’m not responsible for generating any of your website’s content. After all, who knows your business better than you! However, I’m more than happy to assist you in brainstorming the different areas of your site, proofreading for common search engine optimization (SEO) mistakes, and making general suggestions.

What format should I give you my website’s copy and photos in? What about my logo?

Any text file will do for your copy—Microsoft Word works well, as does sharing a Google doc with me, but I can work with just about anything! I ask that photos or images be submitted in either .PNG or .JPEG formats, and logos are best if received in working .AI or .EPS files. But I’ll gladly discuss alternatives if you don’t have these formats available.

How many pages should I have on my website?

This really depends on the amount of content you have. If you have a content-heavy site with lots of different sections and topics to cover, you could have ten or more pages. If it’s just a small site with a little information about you and your business, then you’ll probably have around three to five pages. The sky really is the limit, but I’ll be happy to discuss your website with you, and assess how many pages you’re actually going to need.

Will my website be search engine friendly?

I include basic search engine optimization (SEO) in every site I build: I review your copy to ensure it’s SEO-friendly, including things like proper headlines, keywords, links, etc.

I also offer suggestions on a case-by-case basis as to what you and your business can do to improve search engine rankings.

Can I see how many visitors my website generates?

Of course! Every website I create gets set up with tracking through Google Analytics, which provides stats like visitor count, traffic sources, keywords, and more.

I already have a website. Can you help me update the content? 

I would love to! I generally charge an hourly rate for simple content updates, however, feel free to contact me for a free custom quote.

Once my website is complete, who owns it?

You do! My pricing includes all of the designs and graphics created for your website. I’ll give you copies of all necessary files for your safe keeping. You also own the code developed specifically for your website; I’ll give you copies of that as well.

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Logo/Identity Package Design

What’s included in an identity package?

An identity package typically includes a unique logo design, business card design, and a stationery set design.

Can I get just the logo design without getting an entire identity package? Can I get the identity package if I already have a logo?

Yes and yes! If you’re not interested in a complete identity package, I’d still love to create a great logo for you. Conversely, if you’re already in love with your current logo, I’m happy to create some matching business cards and stationery.

Do I own the rights to the final artwork (logo, business cards, stationery)?

Upon final payment, you’ll own full copyrights to the final, selected artwork. The only right I like to maintain is to display your finished product in my portfolio and other promotional materials (unless you tell me otherwise before project completion!).

The rights of the unused samples or concepts created during the design phase remain with me.

How many initial logo concepts do you present? How many stationery and business card concepts?

I never provide fewer than four initial logo concepts. You’ll probably see between four and six, all the way up to ten.

For stationery and business cards, you’ll see one or two initial concepts.

What happens if I am unhappy with the initial logo, stationery, or business card concepts?

Not a problem! I understand that there are sometimes misunderstandings between your vision for your project and mine, which is why I always include up to three rounds of revisions on any design work. If you’re unhappy with any preliminary designs, all I ask is that you provide as much feedback as you possibly can (e.g. you’re not in love with the colors, the font isn’t working for you, the graphics aren’t what you were expecting, etc.), I’ll discuss it with you, and we’ll create a plan for how your design can be improved and perfected in the next revision.

What kind of information do you need from me before beginning my project?

Before I begin working on your identity project, I’ll send you a project questionnaire. This will ask you some general questions about your business, your existing marketing materials (if you have any), etc. I rely on you completing this as thoroughly as possible because it provides a great starting point for your design.

What is the standard turnaround time for an identity package?

I typically have initial logo concepts ready for you to view within a week of project commencement. After that, project completion will depend on the required amount of revisions. I recommend allotting about three weeks from the start of the project to ensure plenty of time.

What files do I get upon project completion?

EPS (Encapsulated Postscript) – This is a vector format that your printer and future designers will request.

JPEG (Joint Professional Experts Group) – This is a web-ready image saved at 72 dpi (dots per inch). This file is for web only, and can be viewed in any browser or email client.

PNG (Portable Network Graphics) – This is a web-ready image saved at 72 dpi (dots per inch) with a transparent background. This file is for web only, and can be viewed in any browser or email client.

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Get in Touch

Drop me a quick line and say hello. I can’t wait to learn more about your project!

Let’s Talk!