Joe’s Express Cleaning is a family-owned and operated commercial cleaning company based in Cleveland, OH. Though they are family run, they still maintain a true seriousness about what they do, and they are strong competitors of industry leaders in the Cleveland-area. They are more than just a cleaning company: they are a family business that exudes professionalism and a serious passion for what they do.
The Logo Design Process
The first step in the design process with Joe was having him fill out a quick logo design questionnaire. This ten or so question form covers finding design inspiration, must-use colors or design elements, taking a look at competitor logos, a little business background, and much more. While it can be a bit cumbersome to fill these out, I’ve found that it’s an excellent exercise for the client and it gives me a great starting point!
The next step in my logo design process was the sketching phase. Before I ever hit the computer, I rely on good old paper and pencil to get my creative juices flowing. About 40 scribbles and five good ideas later, and I’m ready to digitize!
The Completed Logo
Here’s a look at the finished product, to be used on a wide array of marketing materials: business cards, t-shirts, letterhead, and more.
Here’s a very nice comment I received from Joe upon completion of his logo design project:
“You did a great job and I enjoyed working with you throughout this project. If I ever need any more work done, I will make sure I contact you. Hope you have a wonderful and successful 2014!”